Harley-Davidson, Inc.

Description

Harley-Davidson, Inc. manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services. This segment sells its products to retail customers through a network of independent dealers, as well as e-commerce channels. The LiveWire segment sells electric motorcycles, balance bikes for kids, parts and accessories, apparel, and related parts and services. The Harley-Davidson Financial Services segment provides wholesale financing services, such as floorplan and open account financing of motorcycles, and parts and accessories; and retail financing services, such as installment lending for the purchase of new and used Harley-Davidson motorcycles, as well as point-of-sale insurance and voluntary protection products. This segment also licenses third-party financial institutions that issue credit cards bearing the Harley-Davidson brand. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin.

About

CEO
Mr. Jochen Zeitz
Employees
6,400
Instrument type
Common Stock
Sector
Consumer Cyclical
Industry
Recreational Vehicles
MIC code
XNYS
Address
3700 West Juneau Avenue, Milwaukee, WI 53208, United States
Phone
414 342 4680
Website
Chart Image
× Enlarged Chart
Oscillators
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Summary
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Earnings

Date Estimate EPS Actual EPS Difference % Surprise
Oct 22, 2025
Jul 23, 2025
Apr 23, 2025
Feb 5, 2025 -0.65

Earnings estimate

Next Quarter
(Mar 2025)
Next Year
(Dec 2025)
Number of analysts 7 12
Average estimate 1.62 4.06
Low estimate 1.40 3.36
High estimate 1.94 4.64
Last year EPS 1.72 3.64
[stock_revenue_estimate]

Growth estimates

Current qtr
-464.330%
Next qtr. (Mar 2025)
-11.660%
Current year
-25.290%
Next year (Dec 2025)
11.390%
Next 5 years (per annum)
Past 5 years (per annum)

Analyst Ratings

Date Firm Action Rating Price Target
Jan 30, 2025
B of A Securities
Robert Ohmes
Maintains Buy ▼ Lowers $40 → $35
Jan 23, 2025
Citigroup
James Hardiman
Maintains Neutral ▼ Lowers $34 → $31
Jan 21, 2025
Morgan Stanley
Adam Jonas
Downgrade Equal-Weight ▼ Lowers $40 → $33
Nov 7, 2024
UBS
Robin Farley
Maintains Neutral ▼ Lowers $40 → $35
Oct 25, 2024
Citigroup
James Hardiman
Maintains Neutral ▼ Lowers $39 → $34
Oct 15, 2024
B of A Securities
Robert Ohmes
Maintains Buy ▼ Lowers $50 → $45
Oct 2, 2024
Baird
Craig Kennison
Downgrade Neutral ▼ Lowers $44 → $40
Sep 19, 2024
Citigroup
James Hardiman
Maintains Neutral ▲ Raises $37 → $39
Aug 23, 2024
UBS
Robin Farley
Maintains Neutral ▲ Raises $39 → $40
Jul 26, 2024
Baird
Craig Kennison
Maintains Outperform ▲ Raises $40 → $44
Jul 2, 2024
Baird
Craig Kennison
Maintains Outperform Maintains $40
Jun 12, 2024
Citigroup
James Hardiman
Maintains Neutral ▼ Lowers $36 → $34
Apr 26, 2024
BMO Capital
Gerrick Johnson
Maintains Outperform ▼ Lowers $50 → $45
Apr 26, 2024
Morgan Stanley
Adam Jonas
Maintains Overweight ▲ Raises $50 → $51
Apr 23, 2024
Morgan Stanley
Adam Jonas
Assumes Overweight Announces $50
Apr 11, 2024
DA Davidson
Brandon Rolle
Maintains Buy ▲ Raises $42 → $49
Apr 3, 2024
BMO Capital
Gerrick Johnson
Maintains Outperform ▲ Raises $45 → $50
Mar 14, 2024
B of A Securities
Robert Ohmes
Maintains Buy ▲ Raises $50 → $55
Mar 5, 2024
DA Davidson
Brandon Rolle
Reiterates Buy Maintains $42
Feb 27, 2024
Citigroup
James Hardiman
Maintains Neutral ▲ Raises $36 → $37
Feb 16, 2024
UBS
Robin Farley
Maintains Neutral ▲ Raises $29 → $39
Feb 9, 2024
Baird
Maintains Outperform
Dec 18, 2023
Citigroup
James Hardiman
Maintains Neutral ▲ Raises $33 → $36
Oct 27, 2023
BMO Capital
Gerrick Johnson
Maintains Outperform ▼ Lowers $55 → $45
Oct 10, 2023
Citigroup
James Hardiman
Maintains Neutral ▼ Lowers $35 → $33
Sep 8, 2023
Citigroup
James Hardiman
Maintains Neutral ▼ Lowers $40 → $37
Jul 31, 2023
BMO Capital
Gerrick Johnson
Maintains Outperform ▼ Lowers $57 → $55
Jul 28, 2023
Baird
Craig Kennison
Maintains Outperform ▲ Raises $46 → $50
Jul 21, 2023
DA Davidson
Upgrade Buy
Jul 13, 2023
UBS
Maintains Neutral

Income statement

2023 2022 2021 2020 2019
Fiscal date 2023-12-31 2022-12-31 2021-12-31 2020-12-31 2019-12-31
Total reported revenue 5.84B 5.76B 5.34B 4.05B 5.36B
Cost of revenue 3.65B 3.62B 3.44B 2.68B 3.44B
Gross profit 2.18B 2.13B 1.90B 1.37B 1.92B
Operating expense
Research & development
Selling general and admin 1.18B 1.08B 1.05B 1.05B 1.20B
Other operating expenses 227.16M 145.13M 25.05M 181.87M 134.54M
Operating income 779.08M 909.28M 823.44M 139.69M 587.96M
Non operating interest income
Income
Expense 30.79M 31.24M 30.97M 31.12M 31.08M
Other income expense 118.58M 53.19M 26.77M -124.30M 532,000
Pretax income 866.88M 931.23M 819.24M -15.73M 557.42M
Tax provision 171.83M 192.02M 169.21M -17.03M 133.78M
Net income 695.05M 739.21M 650.02M 1.30M 423.64M
Basic EPS 4.96 5.01 4.23 0.01 2.70
Diluted EPS 4.87 4.96 4.19 0.01 2.68
Basic average shares 142.38M 148.01M 153.75M 153.19M 157.05M
Diluted average shares 142.38M 148.01M 153.75M 153.19M 157.05M
EBITDA 1.01B 1.11B 1.01B 323.56M 837.01M
Net income from continuing op. 695.05M 739.21M 650.02M 1.30M 423.64M
Minority interests 11.54M 2.19M
Preferred stock dividends

Balance sheet

2023 2022 2021 2020 2019
Fiscal date 2023-12-31 2022-12-31 2021-12-31 2020-12-31 2019-12-31
Total assets 12.14B 11.49B 11.05B 12.01B 10.53B
Current assets
Cash
Cash equivalents
Cash and cash equivalents 1.53B 1.43B 1.87B 3.26B 833.87M
Other short term investments
Accounts receivable 2.38B 2.03B 1.65B 1.65B 2.53B
Other receivables
Inventory 929.95M 950.96M 712.94M 523.50M 603.57M
Prepaid assets
Restricted cash 104.64M 135.42M 128.94M 131.64M 64.55M
Assets held for sale
Hedging assets
Other current assets 214.40M 196.24M 185.78M 280.47M 168.97M
Non current assets
Properties 69.65M 43.93M 49.63M 45.20M 61.62M
Land and improvements 66.94M 71.36M 71.55M 69.52M 75.80M
Machinery furniture equipment 2.21B 2.21B 2.36B 2.34B 2.36B
Construction in progress 243.01M 189.49M 113.62M 188.82M 148.81M
Leases
Accumulated depreciation -2.22B -2.20B -2.27B -2.28B -2.24B
Goodwill 132.42M 130.57M 133.87M 141.58M 138.92M
Investment properties
Financial assets
Intangible assets 7.03M 6.39M 7.51M 9.63M 10.60M
Investments and advances
Other non current assets 5.69B 5.62B 5.31B 5.20B 5.29B
Total liabilities 8.89B 8.59B 8.50B 10.29B 8.72B
Current liabilities
Accounts payable 349.16M 378.00M 374.98M 290.90M 294.38M
Accrued expenses 553.79M 509.37M 526.68M 448.38M 518.60M
Short term debt 2.15B 2.47B 2.31B 3.07B 2.34B
Deferred revenue 23.36M 17.62M 18.29M 18.07M
Tax payable 38.22M 51.73M 34.28M 24.24M 29.87M
Pensions
Other current liabilities 266.12M 105.73M 74.51M 105.49M 13.93M
Non current liabilities
Long term debt 5.04B 4.48B 4.63B 5.96B 5.17B
Provision for risks and charges
Deferred liabilities 33.51M 29.53M 9.26M 8.61M 8.14M
Derivative product liabilities
Other non current liabilities 368.28M 470.45M 424.84M 220.00M 221.33M
Shareholders equity
Common stock 1.71M 1.70M 1.69M 1.69M 1.83M
Retained earnings 3.10B 2.49B 1.84B 1.28B 2.19B
Other shareholders equity -304.96M -341.93M -240.92M -483.42M -536.95M
Total shareholders equity 3.25B 2.91B 2.55B 1.72B 1.80B
Additional paid in capital 1.75B 1.69B 1.55B 1.51B 1.49B
Treasury stock 1.30B 935.06M 596.96M 588.01M 1.35B
Minority interest -513,000 3.29M

Cash flow statement

20232022202120202019201820172016201520142013201220112010200920082007200620052004200320022001200019991998199719961995199419931992199119901989
Operating Activities
Net Income695.05M739.21M650.02M1.30M423.64M531.45M521.76M692.16M752.21M844.61M733.99M623.93M548.08M259.67M70.64M684.24M933.84M1.04B959.60M889.77M760.93M580.22M437.75M347.71M267.20M213.50M174.10M166.00M112.50M104.30M18.40M54.20M37.00M38.30M36.20M
Depreciation158.11M151.94M165.19M185.72M232.54M264.86M222.19M209.56M198.07M179.30M167.07M168.98M180.41M255.17M246.34M220.76M204.17M213.77M205.71M214.11M196.92M175.78M153.06M133.35M113.80M87.40M70.20M55.30M42.30M36.90M57.00M29.40M22.60M22.40M20.00M
Deferred Taxes-30.06M-15.94M-7.67M-44.08M21.55M-33.98M50.86M-165,000-16.48M-7.62M52.58M128.45M87.87M-17.59M6.93M-46.73M-60.53M-39.77M48.17M-41.31M42.11M38.56M-3.54M1.36M11.40M1.20M2.70M-8.50M-6.30M-11.10M-1.00M-3.00M-6.40M800,000
Stock-Based Compensation82.90M54.35M42.16M23.49M33.73M35.54M32.49M32.34M29.43M37.93M41.24M40.82M38.19M30.43M17.58M24.47M20.97M
Other Non-Cash Items-334.97M-115.95M161.81M606.90M69.31M60.15M71.41M29.98M-18.03M18.45M-70.25M-154.32M-148.12M192.71M240.35M44.35M-2.68B80.14M-183.74M108.97M12.50M-2.80M53.10M-6.10M12.20M-61.80M-5.10M-100,000-500,000-3.20M
Accounts Receivable-11.78M-81.97M-40.15M135.08M33.78M9.92M-19.46M-47.42M-16.71M-12.32M-37.00M-13.69M48.08M12.99M5.45M-4.44M-46.13M-39.80M-27.81M-31.51M-58.51M10.15M-20.53M8.05M-21.70M-19.60M-6.30M-2.70M
Accounts Payable
Other Assets & Liabilities7.53M-310.94M-202.57M91.92M-99.92M-1.09M-44.79M50.50M-136.08M-52.87M-50.85M10.89M-91.86M-19.28M159.15M38.93M-50.54M-55.06M-16.26M-21.43M10.43M-37.04M88.58M31.04M-15.80M11.40M1.00M-22.90M3.30M
Operating Cash Flow566.78M420.72M768.79M1.00B714.62M866.85M834.46M966.95M792.41M1.01B836.79M805.05M662.65M714.10M746.44M961.57M-1.68B1.20B985.67M1.12B951.87M767.66M655.31M521.52M404.90M299.30M300.10M206.70M160.70M68.30M59.60M67.20M37.90M24.60M54.40M
Investing Activities
Capital Expenditures-242.11M-219.60M-198.39M-213.55M-227.23M-323.87M-290.38M-33.47M-165.80M-182.80M-186.20M-178.80M-113.00M-94.70M-65.60M-47.20M-47.80M-38.40M-4.10M
Net Intangibles
Net Acquisitions-7.00M-59.91M-95.55M-1.87M-18.78M
Purchase of Investments-10.01M-5.00M-4.99M-142.65M-184.37M-39.69M-981.97M-970.94M-1.35B-1.09B-1.14B-1.51B-247.99M-2.30M-1.50M
Sale of Investments10.01M6.92M40.01M11.51M41.01M40.11M23.30M130.12M84.22M2.54M1.61B1.22B1.78B742.28M1.15B1.19B51.98M
Investing Cash Flow-304.90M-621.34M-339.27M64.27M-323.68M-448.75M-356.17M-136.47M-655.87M-512.33M-360.55M-72.31M125.49M316.28M-746.74M-161.47M391.21M-35.26M193.84M-577.99M-484.66M-1.02B-771.51M-170.89M-299.60M-340.20M-406.50M-213.80M-185.00M-96.60M-67.00M-50.00M-48.50M-40.00M-6.90M
Financing Activities
Long-Term Debt Issuance2.49B2.32B1.17B3.46B2.22B2.10B1.58B1.26B2.62B1.92B735.97M1.96B1.53B598.19M3.50B1.75B398.14M
Long-Term Debt Payments-2.49B-2.70B-3.26B-2.76B-2.58B-1.48B-1.42B-1.19B-1.69B-1.74B-947.01M-2.60B-1.81B-2.48B-1.86B90.00M-46.25M
Other Financing Charges131.80M138.69M212.60M80.04M3.59M8.46M2.25M14.88M34.30M63.10M54.71M65.54M81.42M-167.50M320,0003.07M18.93M6.07M100,0006.60M100,000200,000-100,000-1.90M
Financing Cash Flow-412.02M-504.89M-2.41B1.06B-1.59B-153.64M-340.35M-793.67M-374.24M-573.88M-443.78M-1.78B-308.94M-1.86B3.02B2.54B-1.08B-1.13B-1.19B-621.19M-143.49M-85.59M-118.14M-141.48M-132.70M-15.50M-8.20M2.90M-44.30M1.60M1.10M8.20M-1.90M
Other Cash Details
End Cash Position1.65B1.58B2.03B3.41B905.37M1.26B746.21M827.13M722.21M906.68M1.07B1.07B1.53B1.02B1.63B568.89M402.85M238.40M140.98M275.16M812.45M280.93M439.44M419.74M183.40M165.20M147.50M
Income Tax Paid237.66M244.37M155.58M30.68M84.98M123.23M414.00M568.82M
Interest Paid290.47M231.65M191.66M245.96M251.34M336.45M128.01M81.47M
Free Cash Flow547.48M396.79M855.52M1.05B686.83M992.41M798.77M918.08M840.14M914.36M768.77M612.46M696.26M921.50M420.96M-912.02M556.03M542.18M764.23M622.28M708.32M455.68M466.43M361.73M250.30M135.30M123.50M49.50M56.10M-13.90M30.60M40.70M2.20M8.10M37.50M
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Harley-Davidson Q4 Loss Wider Than Expected, Revenues Fall Y/Y Article
Harley-Davidson Q4 Loss Wider Than Expected, Revenues Fall Y/Y
HOG reports a wider-than-expected loss in the fourth quarter of 2024 and expects 2025 revenues from HDMC to remain flat to down 5% year over year.
Zacks Investment Research Negative
Feb 10, 2025
Harley-Davidson, Inc. (HOG) Q4 2024 Earnings Call Transcript Article
Harley-Davidson, Inc. (HOG) Q4 2024 Earnings Call Transcript
Harley-Davidson, Inc. (NYSE:HOG ) Q4 2024 Earnings Conference Call February 5, 2025 9:00 AM ET Company Participants Shawn Collins - Director of Investor Relations Jochen Zeitz - Chairman, President and Chief Executive Officer Jonathan Root - Chief Financial Officer Karim Donnez - Chief Executive Officer, LiveWire Conference Call Participants Megan Clapp - Morgan Stanley Joe Altobello - Raymond James James Hardiman - Citi Robin Farley - UBS Fred Wightman - Wolfe Research Alex Perry - Bank of America Joe Nolan - Longbow Research Noah Zatzkin - KeyBanc Tristan Thomas-Martin - BMO Capital Markets Brandon Rolle - D. A. Davidson Jamie Katz - Morningstar Operator Thank you for standing by, and welcome to the Harley-Davidson 2024 Fourth Quarter Investor and Analyst Conference Call.
Seeking Alpha Neutral
Feb 5, 2025
Harley-Davidson (HOG) Q4 Earnings: Taking a Look at Key Metrics Versus Estimates Article
Harley-Davidson (HOG) Q4 Earnings: Taking a Look at Key Metrics Versus Estimates
The headline numbers for Harley-Davidson (HOG) give insight into how the company performed in the quarter ended December 2024, but it may be worthwhile to compare some of its key metrics to Wall Street estimates and the year-ago actuals.
Zacks Investment Research Positive
Feb 5, 2025
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